What is the difference between a dedicated server and VPS?

My Post - 2020-03-03T153722.172.pngWith many hosting providers in the industry, it may be a bit of a challenge to find the right server for your hosting purposes. To fully understand what type of server you need, we will explain the difference between a Dedicated Server and VPS below. This will make it easier for you to choose the best hosting option according to your needs.

What is VPS?

A VPS is almost identical to a dedicated server. The main difference is that the resources of the server such as CPU, RAM, storage will be split between different virtual servers. For a better understanding, you can see a VPS as an apartment that is shared with other roommates. Every roommate gets their room, which means that you can do whatever you want on your own VPS without disturbing others. The separate rooms are realized by virtualization software. So one entire sever acts as several servers and they all can run its applications, control panel licenses, and operating systems independently. Furthermore, the data is spread across multiple servers which lead to greater control and more security assurance.

When do you need to choose VPS?

You can choose a VPS when you want to start small without making big investments. A VPS offers more flexibility than a dedicated server in terms of upgrading or downgrading to another plan.
You can start with a small plan, and as you grow, you can easily scale to bigger plans without experiencing any downtime. You can run any applications without any hassle. The resources are completely yours and you can expect high performance but not as much as the performance of a dedicated server. – Read more

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The Benefits Of SaaS For Managing Cloud Security Threats

My Post - 2020-03-02T114532.362In the business world, cloud computing has become the norm. Given its dramatic increase in popularity, it’s not unusual for organizations to lean on multiple public cloud services. And in some cases, departments forge out on their own and adopt cloud-based solutions without consulting the IT team—what’s known as shadow IT.

With these facts in mind, it’s more important than ever for security and IT teams to improve their cloud visibility and response agility. Not only do organizations need to understand who’s using which cloud resources and why, they need to be able to act quickly in order to stop potential threats from taking advantage of the very same dynamism that forms the basis of the cloud’s appeal.

The good news is, software-as-a-service (SaaS) is also making its mark on the landscape of information technology. Case in point: just this past year, Oracle and KPMG released a report where 84% of CISOs shared that SaaS is in use in their organization, making it nearly ubiquitous.

The shift towards SaaS brings several clear benefits for securing cloud and multicloud deployments. Let’s take a look at what those are.

Software-as-a-Service Delivers Essential Benefits

Reduced Costs

Unlike traditional on-premises software installations, SaaS doesn’t require businesses to purchase hardware and licenses. The subscription-based service simply requires customers to subscribe to the software applications they need.

Ease of Deployment

On-premises installations often call for complex wiring and connections, intricate integration processes and extensive testing. With a SaaS offering, an enterprise just needs to plug into the cloud server (configured to their needs) and the system will be up and running in minimal time.

Enhanced Scalability

When business requirements change, it’s important to have flexible technologies in place to support these shifts. With SaaS products, this process is as simple as updating your subscription type. Often, there’s no need for businesses to invest in additional software licenses or server capacity.

Ease of Use

Not only are SaaS offerings easily accessible via desktop and mobile devices, but there are also best practices already intertwined in their user interface. Designed for quality and consistency, SaaS applications tend to have easier learning curves and leave end-users feeling empowered. Plus, SaaS vendors are responsible for management and provisioning, meaning customers don’t need to worry about updates. – Read more

The dangers of vanity metrics for client-focused firms and what to measure instead

My Post - 2020-02-11T151140.469.pngWhen Lehman Brothers filed for bankruptcy in September 2008, the firm had $639 billion in assets, making it the largest bankruptcy filing in US history. Up until that point, the firm had been painting a picture of healthy finances even in the midst of increasing signs that they were headed downhill.

Using an accounting loophole known as ‘Repo 105,’ Lehman Brothers presented a positive balance sheet to gain confidence from its clients and investors. This is an extreme example of how vanity metrics can belie reality, and why relying on these kinds of artificial metrics––even when done unintentionally––can create problems for businesses.

Vanity metrics are all too easy to fall for because they look good on paper, leading firms and agencies to believe they’re doing well, when in fact they fail to accurately depict their true status. Vanity metrics don’t measure anything substantial for businesses and can’t be translated into actionable steps to help them grow.

Sometimes struggling firms become more vulnerable to relying on vanity metrics as they may be under pressure to present positive outcomes to both internal and external parties.

Yet in order to grow a business in a healthy way, the focus should shift from vanity metrics to actionable metrics.

What are some examples of vanity metrics?

Sometimes businesses measure metrics without realizing they don’t actually help them grow. They may sound good in a meeting, but with further study they aren’t actually contributing to business growth. Below are some examples of these metrics.

Number of clients

At first glance, this seems like a fairly straightforward equation. More clients equal more money. Client churn is something firms work hard to avoid.

But serving all of your clients is often a tricky act. Too many clients and you may struggle for resources to service clients properly. Too few and you may not generate enough profit to stay afloat. So while it’s important to track your number of clients, that number alone doesn’t give you any idea about how well you’re actually doing.

If you have 10 clients bringing in $1,000 on average, that’s better than having 20 clients bringing you $500 on average. In both cases, you earn $10,000, but in the latter case, you’re doing double the work. Yet that doesn’t give you the whole view either. If every single one of those 10 clients is incredibly difficult to work with and the 20 clients are much easier to manage, it’s valid and important to measure that strain as well.

So when it comes to clients, it’s far better to focus on who they are rather than how long your client list is. Here are some alternative metrics to track:

  • Client retention
  • Average value per client
  • Hours billed per client
  • Referrals brought in per client

If you’re not sure where to begin, here are some ideas on how to define a good client.

Billable hours

Another tricky metric is billable hours. While it’s useful to track, billable hours aren’t something you should base your performance on. That’s because billable hours alone don’t measure your firm’s work quality or client happiness.

A high number of billable hours suggests more work and higher revenue. But if you don’t focus more on project outcomes or client satisfaction you could ultimately end up with clients disputing bills or leaving your firm because they aren’t happy with your services.

Instead, consider metrics like cases or pitches won, client satisfaction, client referrals, and other types of feedback that let you know whether those billable hours are fueling more business.

Total assets

History is full of bankrupt companies with billion-dollar assets, like Washington Mutual with $328 billion in 2008 or General Motors with $82 billion when it went bust in 2009. But total assets can be a less than meaningful metric for measuring your true financial health because it doesn’t take into account underlying liabilities.

A better way to gauge financial health and business value is to track net assets.

Net assets = Total assets – liability

This is important because by including those liabilities in the equation, you can stop operating under an inflated figure which will inevitably lead to poor business decisions.

Other metrics that can help businesses escape the ‘total assets’ trap include:

  • Working capital: Calculating your working capital––exactly how much cash you have on hand to invest and cover expenses––can help you lower the risk of falling short in cash.
  • Overhead ratio: What you’re spending on organizational expenses such as administrative costs, utility bills, etc. divided by total expenses. A good rule of thumb is not to exceed 35% in overhead costs.
  • Accounts receivable: Rather than relying on projections that take into account outstanding invoices, be more conservative in estimating future payments that aren’t 100% guaranteed.

Social media and website page views

Marketing has many potential metrics you could track, but not all metrics are made equal in terms of actionability. In social media, public-facing numbers like the number of followers, likes, and retweets are nice-to-haves that don’t always translate to real results.

They aren’t actionable because you can’t form a game plan based on how many likes you’ve received on a given tweet. By contrast, measuring engagement and clickthrough rates give you a far better idea of how you’re performing with your audience.

Having 10,000 followers but little engagement is less effective than an account with 1,000 followers whose posts are getting consistent likes and shares. In the second case, people are actually interacting with your content, whereas the first case might as well consist of follower accounts that are inactive or bots.

Similarly, having a website with a high number of page views might make you feel good that people have visited your website. But beyond that, there’s no useful information that can help you get to your goal––attract more clients.

An example of more actionable website metrics would be form completion rate, which would measure how many of your website visitors actually contacted you after visiting. If that number is low, you could try featuring the form or contact information more upfront and visible to increase engagement. – Read more